LeadLeap is a digital marketing agency for SaaS companies — we run the demand gen, paid acquisition, SEO and lifecycle campaigns that move people from first click to paying customer, and from customer to expansion revenue.
SaaS marketing has its own rules: long buying committees, free-trial economics, churn that erodes what you just paid to acquire. Generalist agencies optimize for clicks. We optimize for MRR.
We don't hand off a lead and walk away — campaigns are built around what actually gets a trial user to their "aha" moment.
Every channel is judged against payback period and lifetime value, because a cheap signup that churns in month two isn't a win.
Content and ABM sequences that speak to champions, economic buyers and technical evaluators — not just one persona.
Each service below is a lever in the same funnel — we plan them together so acquisition, conversion and retention pull in the same direction.
Rank for the searches your buyers actually make — comparison pages, integration docs, "vs" pages, and bottom-funnel content.
Organic pipelineGoogle Search, LinkedIn and retargeting campaigns built around trial signups and demo requests, not vanity clicks.
Google · LinkedInThe sequences that move a signup to "activated" and a customer to "renewing" — triggered off real in-app behavior.
RetentionLanding pages, pricing pages and signup flows tested and rebuilt around what's actually stalling your funnel.
Signup & pricing pagesTargeted campaigns for named enterprise accounts — built for long sales cycles and multiple stakeholders.
Enterprise SaaSHubSpot/Salesforce setup, attribution and dashboards so you can see what's actually driving pipeline.
Reporting & attributionWe plan every campaign against where it sits in this funnel — so nothing is optimized in a vacuum.
SEO, paid social and content that put your product in front of the right buyer personas.
Landing pages and offers built to convert intent into a signup or a booked demo call.
Onboarding email and in-product nudges that get users to their first real value moment.
Lifecycle campaigns for upsell, cross-sell and renewal once a customer is live.
They didn't just bring us more signups — they helped us understand which channels were actually producing customers who stuck around.
Our trial-to-paid rate has been the biggest bottleneck for two years. LeadLeap rebuilt onboarding email around it and it finally moved.
Finally an agency that talks in CAC and payback period instead of impressions. Reporting is something our CFO actually trusts.
A free 30-minute teardown of your current funnel — no pitch deck, just what we'd change first.